Jance Redish posits in the reading this week that the only thing you should give is what the reader implicitly wants. Now, among the inverted pyramid theories and "omg this page is trying to sell something but is using two paragraphs, it's obviously bad", I have a question.
Why are you lumping up everyone into one category, Jance?
Let me backtrack a bit- for the most part, these are pretty good ideas that focus on how to create a user friendly site that can cater equally to many people. They show how to conserve an audience and present topics which are detailed but not verbose and cluttered.
My problem rests mainly into how Jance thinks that everyone is the "I'm not going to read this because it's not a bullet list / it's a wall of text". Not everyone thinks like that, and actually, a lot of people who go to certain sites don't mind the "wall of text" because that's what they're used to. It's not inherently bad, it's just not your cup of tea Jance.
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